Tired of sites that promise the moon only to deliver disappointment?

Read this article now and learn how to spot the online turkeys and flock instead with the eagles!

Don't Let The Turkeys Get You Down
© Charlie Page

Have you ever heard the story of the baby eagle that fell from it's nest only to land in a family of turkeys?

He grew up thinking he was a turkey.

He ate with the turkeys. He slept with the turkeys. He even acted like a turkey.

But he knew in his heart that he wasn't a turkey. And one day he looked up to see an eagle soaring majestically in the afternoon sky.

At that moment he knew that he was an eagle.

When it comes to websites that want to sell you something, there are turkeys and there are eagles.

If you want to save the time and heartbreak of wasting both time and money, it will be important to be able to spot the eagles, and avoid the turkeys.

Here's how you can do that.

=====> HOW TO SPOT AND AVOID THE TURKEYS

1. They "Teach" What They Have Not Yet Experienced

Ah, my personal pet peeve. The Internet is littered with sales letters written by people who have only sold their "how to" book or audio or
membership.

They haven't done what they 'teach'. They just sell books.

They read books, visit forums, ask questions, and restate what people tell them. Then they sell it.

Sure, they know how to write a sales letter and sound slick, but they have not experienced operating and succeeding in an online business themselves.

If you are considering buying a product, look first to see that the person behind the product is walking the walk, not just talking the talk.

2. They Use Very High Pressure Techniques

Today we are seeing more and more "one time offers" than ever before. These pages begin with "You will only see this page once!" and then go on to make some outrageous offer where you get a million dollars worth of stuff for about 15 cents.

Sure. Right. Okay.

Why is such incredible pressure necessary? It's not necessary, but it works. And because it works more and more sites are using it, and more and more consumers are getting hurt.

The good news is that there is a simple solution to the problem of high pressure sales tactics ...

Don't buy the offer.

After all, how many of these offers have you bought and never used?

3. They Lie

Here's one example. They send you something "free" that is valued at over a hundred bucks. But when you click the link and get to the page you discover that you have to buy something to get the freebie.

And who in the world invented the phrase "ethical bribe"?

That's like saying "good bad guy" or "diet cheesecake".

I think we're smarter than that, don't you?

4. They Are Almost Always Negative

Have you noticed how some websites make you feel? Some sites just make you want to jump off a bridge. Everything is dark, negative, and full of fear. If you don't act now you will lose your chance forever!

Of course, their product can solve the problem.  ;)

Yeah. Right. Okay.

If you find a website that tells you that email is dead or the chance to succeed is passing you by or any other fear related motivators my advice is simple ...

Close the browser.

Find someone who is looking up and will share openly (and specifically) how you can get your share of the success you want and deserve. Find an eagle.

=====> HOW TO SPOT AND FLY WITH THE EAGLES

1. They Have Rock Solid Experience

It's easy to spot the real people when you know what to look for. The people you can trust will usually have either a very deep level of knowledge about one subject or solid knowledge on various topics.

The knowledge and experience a person has will usually express itself in the form of information products, articles, information on a website, or a combination of these things.

If you look, you should be able to find other products or (preferably) free articles or an ezine you can read to get a sense of who the person is before parting with your money.

2. They Share Openly

There is always a pull for people who succeed online between giving free advice and selling their products. That's natural and to be expected.

It's unfair to expect people who sell information to give away everything they know free.

But if the answer you get to *every* question you ask is "buy my product" then be very careful about doing business with that person.

People who are succeeding online are making enough money that they don't require that every phone call or email result in a sale.

3. They Can Be Reached

If you can't reach someone by phone or email with a question, then watch out.

This is not to say that everyone out there will answer their own phone or reply to your email in five minutes.

But there is a growing trend among websites to not answer pre-sale or non-customer questions at all, and that must stop.

After all, you will be paying your hard-earned money, and they can't take 2 minutes to answer your question? I don't think so.

Would you buy a suit or dress from a store that never answers their phone? Probably not.

Remember this - the level of access you get to a person before a sale happens is often an indicator of the type of support you will receive after the
sale.

4. They Lift You Up, Not Put You Down

Great websites lift you up and help you see the possibilities without resorting to hype. They encourage you that you can learn what you need to know and accomplish your goals. They speak (as much as a website can) about you and your goals, not how wonderful they are and how much you should want to
be like them.

There is a fine line here that can be discerned very easily. Does the site make you feel good - feel like there are possibilities for you, or not?

To be sure, there are talented writers who write uplifting sales letters for sites that simply won't deliver the real thing, so be careful.

If you rely on more than one factor to make your decision about the site's credibility, you will protect yourself and avoid falling in among the turkeys.

The three things to remember are these ...

1. There are turkeys in the land. 2. Eagles don't fly with turkeys. 3. You were born to be an eagle.

When you choose who you do business with based on a combination of the things above, you will move quickly toward doing business with people who want more than just your money ... they want you to succeed.

And that is a beautiful thing indeed!

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NOTE: The idea for this article came from what may be the best sermon I've ever heard. If you want to read the original story please visit http://www.parkavenuebookstore.com and look for the book "Turkeys and Eagles"

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Charlie Page helps people succeed in their online business by teaching the tips, tricks and techniques that work in the real world. Discover how Charlie can help you succeed online at http://www.RealWorldTactics.com